Pleasure Reid’s MSNBC present, “The ReidOut,” launched in 2020 and rapidly turned a preferred supply of reports and commentary for progressive viewers. In 2021, Reid introduced “Mission 2025,” an initiative to extend voter turnout and civic engagement amongst communities of coloration. The undertaking is aimed toward addressing the systemic limitations which have traditionally prevented these communities from absolutely taking part within the political course of.
“Mission 2025” is a multi-faceted initiative that features voter registration drives, civic teaching programs, and partnerships with neighborhood organizations. Reid has additionally used her platform on “The ReidOut” to spotlight the significance of voting and to encourage viewers to get entangled within the political course of. The undertaking has been praised by voting rights advocates and has been credited with serving to to extend voter turnout in a number of key elections.